No, a high follower count on Twitter is not just a vanity metric you can proudly flaunt. With 300 million monthly active users and 500 tweets sent every day, Twitter is practically the holy grail for brands to showcase their products and services. And your Twitter followers list could very well mean an established brand authority within your niche. It means more and more consumers are interested in your content and that your audience is eager to engage with you.
Twitter’s organic reach has a huge reputation – and your Twitter marketing strategy has to be on fleek if you want to increase your Twitter follower count and engage better with your customers. But first, where do you find your Twitter followers list to begin with?
Twitter Followers List – Where To Find It
Viewing your Twitter followers count is incredibly easy. First, go to your profile by clicking on the profile icon on the left side of your screen.
Right below your bio, you’ll be able to view your Twitter follower count. Click on your followers’ list to view tweets from them.
How To See Other People’s Twitter Followers List
Now that you’ve seen your own follower count, what do you do if you want to view someone else’s? Easy. On the right side of your screen, you’ll find the search bar. Go and type the name of the person or brand whose followers list you want to check out.
You’ll be able to see Walmart’s Twitter followers list right where you previously viewed yours.
How To Grow Your Twitter Followers List
1. Create A Picture Perfect Profile
The first impression matters. And before your target groups follow you, they’ll glance through your profile. And that is precisely why it is so important to perfect it to the max. Make sure you add a profile picture and a stellar cover photo. Link to your website, set your location, and add a simple but catchy bio that grabs your customer’s attention.
For instance, check out Etsy’s aesthetically pleasing profile.
2. Tweet Consistently
Twitter is the one platform that can tackle a huge number of posts every day without alienating people. According to their data, the number of tweets is directly proportional to the number of followers.
Hence, if you want to engage with your audience and ramp up your Twitter followers list, there is no alternate to tweeting consistently. If you’re just getting started, it is best to tweet 7-15 times a day. The frequency of your tweets should also be aligned with your brand vision. If you’re aiming for maximum engagement on each of your tweets, you should tweet 3-6 times throughout the day.
Vogue Magazine maintains one tweet every hour on a regular basis. And this significantly contributes to its huge follower count of 13.8M.
3. Schedule Your Tweets
Half your followers will unfollow you if you tweet too little or too much within a short period of time. Even if your tweets are interesting, seeing your tweets pop up every other minute will annoy a vast majority of your followers.
So, it is crucial to schedule your tweets throughout the day. There are plenty of tools you could use, and you’ll find Postfity as one great solution. With this simple yet powerful tool, you can schedule your posts at the right time and in the right timezone.
4. Keep Your Followers Engaged
Your job doesn’t end once you have a huge Twitter followers list. In fact, it gets double. There is no point in having thousands of followers when you can’t engage with them on your tweets.
It’s crucial you appeal to your target audience and include a call-to-action, such as retweeting you or clicking on your links. Make sure you reply back and thank your followers when they retweet you.
5. Promote Your Twitter Account
You can’t just create a Twitter account and expect your target audience to follow you. That simply doesn’t happen. You need to find ways to make people know your brand exists on Twitter and increase your Twitter followers list.
Include your Twitter name on your business cards. Have a couple of signs in your physical store. Subtly mention you’re on Twitter while having real-life conversations with people. Promote your account but make sure you don’t overdo it.
6. Pin Your Best Tweets At The Top
Link your best content or most popular work at the top of your page. It’s easy to catch a glimpse of something you highlight this way, and that will incentivize your audience who visit your profile to follow you and stay informed.
7. Leverage Other Social Media Feeds
Encourage your fanbase on other platforms to follow you on Twitter. Make sure you interlink all your social media channels so that your audience can get to choose their preferred channel of networking.
What Mistakes To Avoid When Growing Your Twitter Followers List
1. Making Grammatical Errors
Brands have absolutely no excuse for bad grammar. That creates an awful first impression, and you don’t want that stain on your brand image. Make sure you cross-check your spelling, punctuation, and grammar beforehand and schedule your content accordingly.
As mentioned earlier, burst-tweeting is a big NO. It becomes seriously irritating for viewers, which may even end up with you losing a handful of followers. Spreading your tweets evenly throughout the day increases your chance of reaching more of your target audience and gaining more followers.
3. Using Too Many Hashtags
Brands often make the mistake of sounding over-promotional by using too many hashtags. This doesn’t add any value; rather, it negates it. According to Twitter engagement rules, avoid using more than two hashtags every post.
It’s also a good practice to research your hashtags before using them. Using spammy hashtags will likely get you shadowbanned from Twitter.
Wrapping up, remember that engagement is key. But it’s not like you’ll follow all these tips, and your follower count will increase overnight. Be patient in your quest to increase your Twitter followers list. If you need help with scheduling, start with Postfity’s 30-day free trial today!