LinkedIn is not the newest Social Media Platform. It even existed before Facebook – the idea was set in 2002 and the platform was created in 2003. In 2016 Microsoft take over the LinkedIn. It is a site for business, professional contact, and accomplishments in a career. It is great for companies to create positive employer branding image and share inside stories.

Are you new to LinkedIn? Follow this easy steps to be master in a personal profile.

How to register?

1. Navigate to the LinkedIn sign up page.
2. Type your first and last name, email address, and a password you'll use.
3. Click Join now.

Setting up a profile:

1. Picture

Should be professional. Normally do not share a picture from holidays or selfie that looks like it was taken at a party. Be professional and wear professional clothes. You can wear casual if it matches your occupation, f.e if you work in sports/events industry which might concern the pictures from the event itself. This is your image. People try also to stand out by adding something unusual like a blue frame.

2. Headline

Right under your picture. Write what you do, or current Job Position “CEO at xyz” “Freelance Content Creator ” “Snowboard Instructor” “CTO at xyz / Manager at …”

3. Job History

For top LinkedIn profile add a job history that you would like to be recognized from. You can skip the summer jobs or part-time ones which weren’t relevant to your future career. Would be great to add also your responsibilities in the description.

4. Add Education

Show people where you were studying. Type the University Name which should be in their database and simply add it. Later LinkedIn will show more connections and contact proposals.

5. Add Accomplishments

A place to put additional information as languages or organizations you have worked in. Same as sharing a publication, award, project, and patent.

6. Add skills

It is important to add skills relevant to your job position and industry. Your LinkedIn Connection can endorse each one. Profile shows 3 of your chose, and those are mostly endorsed. You can change them time by time, and add new anytime.

7. Add Summary

The summary helps to understand your career path and current position. In few sentences write a business autobiography.

Start Using It

Add friends and coworkers to your contact list!Follow companies that interest you.Find a group that fits your interest, read great articles, share some of yours.Be present: write something, share, like and comment. Add value to your action, and get your position as the specialist in your field.