Finding the Right Planable Alternative: My Honest Take on What Actually Works

Look, I've been in the content marketing game for a while now, and I can't tell you how many times I've seen teams get excited about a new tool only to realize it's not quite the right fit. Planable is one of those tools that looks amazing on paper – and don't get me wrong, it is pretty solid for content approval workflows – but sometimes you need something different.

You know what's funny? I remember when I first tried Planable, I was actually impressed by how clean the interface looked. It's definitely built with agencies and teams in mind, especially if you're constantly going back and forth with clients on content approval. But here's the thing – not everyone needs that level of complexity, and honestly, not everyone wants to pay for it either.

So I figured I'd dive deep into some alternatives that might work better depending on what you're actually looking for. Because let's be real, the "best" tool is usually just the one that fits your specific needs and budget.

What We're Covering Here (Because I Know You're Probably Skimming)

• Platform support – which tools work with which social networks
• Pricing breakdown (the real numbers, not just marketing fluff)
• Value for money analysis
• How easy these things actually are to use
• Team features that matter
• Analytics capabilities
• AI features (because apparently everything needs AI now)
• My final thoughts on what's worth your time

Social Media Platform Support – The Foundation That Matters

Okay, let's start with the basics. Planable supports:

• Facebook (both Pages and Groups)
• Instagram (Posts and Stories)
• Twitter/X (still calling it Twitter half the time, honestly)
• LinkedIn (Personal profiles and Company pages)
• TikTok
• YouTube
• Google My Business

That's actually a pretty solid lineup. But here's where it gets interesting...

Facebook Alternatives That Don't Break the Bank

I'll be honest – Facebook management isn't rocket science anymore. Planable does it well with the whole approval workflow thing, but if you don't need your boss or client signing off on every single post, there are simpler options.

Postfity caught my eye because, well, it just works without all the fuss. You can schedule to both Facebook pages and groups (which is surprisingly uncommon), and they've got this content ideas section that actually gives you fresh inspiration weekly. I've tried it myself at postfity.com and it's refreshingly straightforward.

Publer is another solid choice – what I like about it is the analytics piece. Sometimes you just want to know if your posts are actually working, you know? Check them out at publer.io.

CoSchedule is more of a heavy-hitter. If you're into the whole content calendar approach (which I am, honestly), it's worth looking at coschedule.com. Though fair warning – it's not the cheapest option out there.

Twitter/X Alternatives (Because Drama Aside, People Still Use It)

Despite all the chaos happening over at X these days, businesses are still tweeting. Planable handles it fine, but again, maybe you don't need all that approval overhead.

The same three I mentioned for Facebook work great here too:

• Postfity lets you bulk schedule tweets, which is honestly a game-changer when you're trying to maintain consistent posting
• Publer gives you those preview options and analytics that help you understand what's actually resonating
• CoSchedule adds task management on top, which is overkill for some but perfect if you're juggling multiple campaigns

Instagram – Where Things Get Tricky

Instagram is... well, it's Instagram. The platform makes third-party scheduling a bit of a pain sometimes, but these tools handle it better than others.

Publer actually impressed me here – you don't need those annoying phone notifications that some tools require. The posts just go live when they're supposed to. Magic, right? The Zapier integration is what makes it work so smoothly.

Planoly is interesting because they've focused specifically on Instagram commerce. If you're trying to drive sales directly from your posts (and let's face it, who isn't?), being able to create shoppable links is pretty valuable. Check it out at planoly.com.

LinkedIn – The Professional Network That Actually Matters

LinkedIn is where I see a lot of businesses dropping the ball. They either post way too much promotional stuff or nothing at all. The tools that handle LinkedIn well are worth their weight in gold.

Postfity can handle up to 10,000 posts at once for LinkedIn, which sounds excessive until you realize how useful bulk scheduling becomes. Both personal profiles and business pages work, which isn't always a given.

Publer does link previews really well on LinkedIn, and the video publishing actually works (again, not always a guarantee with third-party tools).

CoSchedule adds that task management layer, which honestly might be what your team needs if LinkedIn is part of a bigger content strategy.

The Vkontakte Situation

Here's something interesting – Planable doesn't support Vkontakte at all. If you're targeting Russian-speaking audiences, that's a problem. Postfity is actually one of the few tools I've found that handles Vkontakte profiles, business pages, groups, and events. It's a niche need, but when you need it, you really need it.

Let's Talk Money (Because That's What Everyone Really Wants to Know)

Quick disclaimer – pricing changes constantly in this space, so double-check these numbers before making any decisions.

Planable starts with 50 free posts (which sounds generous until you realize how quickly you'll use those up), then jumps to $39/month for their basic paid plan. That gets you 3 users, 1 workspace, 4 social accounts, and unlimited posts.

Here's where it gets interesting:

Postfity starts at $29.99/month – that's for 1 user, 7 social accounts, and 100 pending posts. When I break it down, that's about $3 per social account per month. Check their full pricing at postfity.com/pricing.

Publer comes in at $29/month for their silver plan (1 user, 5 accounts, unlimited posts), but here's the catch – each additional user costs $1/month and each additional social account costs $2/month. So it scales differently depending on your needs. Details at publer.io/pricing.

CoSchedule starts at $39/user/month, which puts it in the same price range as Planable but with different feature sets. You get 10 social profiles, task management, and their marketing calendar. See coschedule.com/pricing.

When I do the math, Postfity wins on pure cost per social account, but there's more to consider than just the sticker price...

Value for Money – What Are You Actually Getting?

This is where things get really interesting. Planable's $39/month gets you collaboration features and a clean interface, but that's about it.

Postfity's $29.99 plan? And now thye have joined forces with Simplified.com. Well, let me just list what you get because it's honestly impressive:

• AI Social Media Post Generator (which actually works pretty well)
• AI Commands in the post editor – you can literally tell it to rephrase or extend content
• Social Media Post Inspiration (those weekly content ideas I mentioned)
• Built-in graphics tools
• Bulk scheduler (schedule hundreds of posts at once)
• Hashtag generator that actually suggests relevant tags
• AI caption generator
• Employee advocacy features
• Client approval workflows (similar to Planable's main selling point)
• Social media listening (monitor mentions and conversations)
• Precise scheduling
• "Post now" for immediate publishing
• Built-in image editor
• Browser extension
• Calendar view with social tips
• Post ideas based on trending content
• Cover scheduling (up to 7 at once)
• Link shortener and tracking
• MyListBio for creating personalized bio links

I mean... that's a lot of features for less than half the price of Planable. Actually, let me rephrase that – it's almost ridiculous how much you get for $14.99.

How Easy Are These Tools to Actually Use?

You know what's frustrating? Beautiful interfaces that are impossible to figure out. Fortunately, most of these tools avoid that trap.

Planable has a nice clean look with calendar, feed, list, and grid views. The demo they give you with pre-filled content is actually helpful. But – and this is a big but – the platform can feel buggy sometimes. I've experienced lag when switching between pages, which is annoying when you're trying to get work done.

Postfity keeps things simple. No complex onboarding, everything's accessible from the main menu, and the user experience just flows. I appreciate that they don't try to overcomplicate things.

Publer is pretty intuitive, but you'll need to spend some time learning all the features if you want to get the most out of it. The bulk publishing and analytics sections have their own learning curves.

CoSchedule is... comprehensive. Maybe too comprehensive? They have extensive onboarding because honestly, you need it. There's a lot going on with social publishing, content calendars, task management, and more. Great if you need all that, overwhelming if you don't.

Team Features – When You're Not Flying Solo

Working with a team changes everything. You need different permissions, approval workflows, and ways to stay organized without stepping on each other's toes.

Planable's lowest plan allows 3 team members in 1 workspace, and their premium plan bumps that up to 7 team members across 5 workspaces. It's... fine.

Postfity scales differently. Their mid-tier plan supports 10 team members managing 30 social accounts with 1000 pending posts. The top tier? 20 teams, 200 team members, 200 social accounts, and 10,000 pending posts. That's serious enterprise-level stuff.

Publer takes a pay-per-user approach – $1/month for each additional user. Simple math, predictable scaling.

CoSchedule caps at 10 users managing 10 social profiles, which feels limited compared to the others.

Analytics – Because Posting Without Measuring Is Just Shouting Into the Void

Here's where things get real. You can create beautiful content and schedule it perfectly, but if you don't know how it's performing, you're basically flying blind.

Postfity includes social media analytics and social media listening, which means you can track performance and monitor brand mentions. That's actually huge – most tools make you pay extra for listening features.

Planable focuses more on workflow analytics – who approved what when, publishing schedules, that sort of thing. It's useful for process management but doesn't tell you much about content performance.

The AI Revolution (Yes, It's Everywhere Now)

I'll admit, I was skeptical about AI in social media tools at first. But some of these features are actually useful, not just marketing fluff.

Postfity's AI features are surprisingly practical:

• The post generator can create complete posts from just a topic
• AI commands in the editor let you say things like "make this more engaging" or "add a call to action"
• Caption generator for when you're stuck staring at a blank screen
• Hashtag generator that suggests relevant tags based on your content
• Content inspiration that actually gives you fresh ideas

Planable is more focused on collaboration workflows, so the AI features are limited.

My Final Take – What Would I Actually Use?

Look, after testing all these tools and really digging into what they offer, I keep coming back to Postfity as the clear winner for most situations. Here's why:

The pricing is just... better. $14.99 versus $39 for more features and social accounts? That's not even a close comparison.

The ease of use hits that sweet spot between simple and powerful. You don't need a manual to figure it out, but you're not limited in what you can do.

The AI features actually work and save time. I'm not usually one to get excited about AI stuff, but when it helps me write better captions or find relevant hashtags, I'm sold.

The value proposition is almost unfair to other tools. When one tool gives you more features for less money, the choice becomes pretty obvious.

That said... if you absolutely need those advanced approval workflows and you're managing complex client relationships, Planable might still be worth the extra cost. But for most businesses and content creators? Postfity just makes more sense.

Want to try it yourself? Check out postfity.com – they have a free trial that'll let you test everything I've talked about here.

Actually, you know what? Don't just take my word for it. Try a few of these tools and see what works for your specific situation. Every business is different, and the "best" tool is always the one that fits your workflow, budget, and goals.

But if I had to bet money on which tool most people would be happiest with a year from now? My money's on Postfity.

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