How to add a link to TikTok bio?

TikTok has been a true social media sensation in 2020 and 2021. With its ever-growing user count, catchy tunes, and popular trends, it’s bound to be a part of your marketing strategy.

TikTok: a social media giant

In the second quarter of 2021, TikTok was estimated to have a total of 732 million global active users. The app has been immensely popular ever since it became the most downloaded app during the first lockdown. What is more, people like it for the ability to observe and follow current trends. Moreover, it’s also important to see TikTok as a marketing platform. Statista reports that 62% of TikTok users in Poland splurged on fashion and clothing, 39% percent bought sweets and beverages, while 17% bought games. To lead TikTok users to your product, you need a clickable link somewhere on the profile. How to add link to TikTok bio? Let’s find out.

How to add link to TikTok bio?

First, let’s check how a clickable link should look on our TikTok account. Here are a few helpful screenshot from popular TikTok profiles.

As you will probably notice, some of those links are just plain websites, and others look a little bit different. We’ll discuss that later in the article.

In theory, every single user should be able to add a clickable link to the TikTok bio. Unfortunately, this is not always true. Both older and newer users complain that they cannot add an active link to their bio.

How to put a link in TikTok bio: Step by step

#1 First, you need to check if you already have the ability to add a link. Simply go to your profile and click the “Edit profile” button. If there’s a place for you to add a link, you will see a section called “Website” ready to be filled in. Then, you simply need to type in or paste the adress and that’s all.

How to add link to TikTok bio: Editing our profile

#2 If you do not have the “Website” section, you need to switch to a professional account to put a link in your bio. To do that, tap the three lines icon in the top right corner of your profile. Then, choose the “Manage profile” option from the menu.

Manage accounts on TikTok

#3 The next step is simply to click the option “Switch to Business Account” and confirm when asked again.

Switching to business account

#4 Once it’s done, you will be able to add the link in the corresponding section. Remember there are other sections, where you can share your social media accounts, like Instagram and YouTube.

How to put a link in tiktok bio

How to add link to TikTok bio: #1 Postfity linking tool —

Have you struggled with sharing links on TikTok? Postfity comes to the rescue! is a user-friendly tool for creating your personal linking landing minisites. takes into consideration the possibility that you will probably want to create multiple accounts for each social medium. It’s much better to make a separate account for TikTok and other social media. With individualized accounts you could easily measure the traffic via and stay informed on how many people check out your minisite.

Moreover, you can share any link you like, and you have a separate space for all your socials. The tiles will instantly capture the viewers’ interest and make them click. What is the most important, you choose the image that will represent each article/blog/site. Personalize everything you need.

How to put a link in tiktok bio: Postfity's tool on desktop on mobile’s mobile view

With Postfity’s feature you can create neat and convenient linking minisites for your TikTok account and other apps. See how to create and navigate your own here. Join Postfity and use this incredible tool — with free 30 day trial!

A seasoned copywriter and translator proficient in English and Polish. Passionate about content creation and social media. Master of TikTok articles and post inspiration guides.