Category - Facebook

9 ways to boost organic reach on Facebook

Changes in Facebook algorithms have slashed Facebook organic reach for brands and businesses. Even business pages with tens of thousands of followers have seen their organic reach plummet. Their posts seem to be much less visible in newsfeed than before. Instead, we see more posts from our friends and family, and posts from groups. A…

Facebook video marketing strategy

How to create a Facebook Video Marketing Strategy?

You may be asking yourself: why should you come up with a Facebook video marketing strategy? Well, Marketing Live Week 2019 Conference in London left us with no doubt – video is the best medium for social media marketing in 2019. The organic reach and engagement stats point to that too:   Facebook video marketing…

Is Facebook the best platform to achieve high ROI?

No doubt that Facebook is currently the most popular social media platform, which is also strongly commercialized. Brands pay a lot of attention to contact with their customers and spend huge amounts of money for advertising there. All of this to achieve high ROI. However, let’s ask yourself a question – does it really work…

3D posts – new feature on Facebook

Facebook developers have been surprising us over the years. They have already implemented ways to publish gifs, live broadcasts and 360° panoramic posts, so we are able to influence on user engagement more and more. At the beginning of the year 2018, they have also launched another feature – 3D posts. What is that and…