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5 Tips for Brand Development on Instagram

1. Your client is your boss ;)
• Show your subscribers how much you value and lovethem. You can do it by liking and sharing their best pictures. Also let’s say once a month devote a post to one of your followers, who loves your product, leave positive comments and likes and most probable will agree to make a picture with your product and allow you to post it on your company Instagram page.
• Try to respond to all comments, which you can find on your Instagram page (negative & positive ones)
• Before publiching content, think of your clients and their lifestyle. Continue reading

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FB Lead Ad magic tool

In October FB started new ads type: FB Lead Ads. This instrument is a magic tool for all mobile users.

Lead advertisement is one of the ways to affect the users loyalty. It is a tremendous possiblity for marketers, who tend to receive the precise accurate data about mobile users: Fist name, Last name, e-mail adress, country. Too awersome to be true? Continue reading

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How to get more content shares on LinkedIn

You create a perfect content for your website and fan pages, click the share button and then you are waitin that the traffic on your web site will jump up dramatically, don’t you? ;) However the thing is that it stays the same, stable with no jumps up. Typically it is hard to make people share your content and leave comments.

If you have a blog, it has wider audience, however via LinkedIn you can reach professionals and leaders.

Here are the main tips you should keep in mind Continue reading

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Social media recruitment tips

Importance of HR-strategy is no longer a doubt for companies. Human capital defines the company’s success. However, the effectiveness of the existing strategy and the way it is executed is constant concern for many managers.

HR specialist know how hard it is to find the best candidate who fits the organization culture and the offered job position. One of the useful tools could be social media recruitment campaign. Continue reading

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Top 5 business social networks for professionals

Well, in this post we definitely will not discuss LinkedIn, but other social networks used to connect with other professionals like you. We prepared a list of most interesting on our opinion social networks for business and professionals. Those networks key feature is communication with people who can advise you on your career, help to find job, share professional experience, check resume and so on. Continue reading

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Top 10 sites with free photos for commercial use

Searching for the appropriate photos could be a disaster at the moment when it should fit your content and be available for a free commercial usage. You are definitely familiar with the fact that good graphics/ design/photos could create a needful first impression of your product or service, as a result this impression can influence on the user behavior.

It is critical to have a good database with nice and user friendly search engine.

Of course it is great if you are able to make good professional photos by your own and if you are a Photoshop guru, however if you are not and you are desperately searching for a free photos for commercial use which you can use in you articles/blog, so here you have a list. Continue reading

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Psychology in SM – 4 basic triggering tactics to remember

In each business first of all you need to understand the psychology of your customers, then it will be easier to find out how to attract them to your business offer. However you should not be a professional psychologist in order to understand the easy tips for grabbing more attention to your fun page and products, you will have to use triggers – special boosters for human’s sub-consciousness. In simple words trigger is an impulse which influences our brain, and therefore our behavior. You can use those triggers in order to remind your clients that your product is exactly what they are searching for. Continue reading

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Social Media Strategy for your startup

When you start doing your business you can’t just simply ignore social media. Keep it in your head like it’s a “mantra” for your startup. Social media is a low-cost approach for your startup to obtain and analyze information about your product directly from your customer
Also there are several logical reasons which may automatically come to your head, why your startup shpuld start with SM: Continue reading