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How to engage your fans on Facebook?

You have a great fanpage with high amount of fans but… when you post there no one reaction.

Well, this is quite a common problem. We want to give you some tips and tricks which may bring back to life your audience.

For the beginning, you have to review your content and ask yourself what kind of information is it?

Is it really interesting for them?

Do they really want to click and check for more? Did he stop eyes on my post during scrolling Facebook?

Did he stop eyes on my post during scrolling Facebook?

 

  1. Balance your content

If all the time your posts look similar, this no pictures, just text it stands to reason that your fans will begin to pass them over for content that looks different and more interesting. You have to provide them various type of information’s – live photo, movies, interesting articles, your own thoughts, link, interviews, news etc.

Still remember about balance. Remember that you have your goal – every post should fulfil your aims.

 

  1. Post regularly and often

Facebook algorithm works the way that if you post often regularly, your post will appear more often to your fans. If they see interesting content more often they will start to react.

You see, this is like chain – every element is connected to another.

If you want to post often you should plan your posts before – think about it more and be prepared. Check out our app (http://postfity.com/) which will help you to plan your post and manage your social media channels in one place.

 

  1. Experiment with content

Check what is the best for your audience. Try many types of posts, images and later compare it to each other. Be creative and provide conventional presentation of your thoughts.

Surprise your audience and check what they really like!

 

  1. Play with your audience

Launch simple contest! Buy a prize. Ask them about how did they spend last evening or ask them prepare something for you. All the answers they should post on comments. The winner will be the one who will write the most creative answer.

Let them have fun with you!

 

  1. Timing

Check out when your fans are online and post on the moment they are scrolling Facebook, so they can interact with you. Maybe you think you cannot be online 24h per day… no worries, we can help you to manage this. Check on Facebook analytics about your fan activity and then  use our app (http://postfity.com/) and plan your post on the best timing for your fans :)

 

Enjoy!

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Do you know 3 injunctions of social media marketing?

Social Media is not easy to manage. We want to present you three important injunctions that you should follow if you want to be a good social media ninja.

 

First is quality – each of you social media channel has to provide high-quality content. Only this way you can approach more and more people who will start listening to you.

It’s better to have smaller audience, who read, share and talk about you and with you than many „followers” and „fans” who will be just existing and nothing else

 

Then, second is focus – on the subject, you want to talk about through your social media channels. Find out who you want to address your messages, posts and tweets and find your own way to talk to them. If you talk about everything, your content might have huge difficulties to find its own recipients.

 

And last, but not least is patience – when you start communicating trough social media you have to be full of patience, work hard and wait for a success. It’s not going to happen overnight. Sometimes it might take a little bit longer than you expect at the beginning. But don’t stop talking. Provide high-quality content, focus on your direction and be patient – all of this injunctions together will provide you success.

 

Try our app (http://postfity.com/) which will help you to manage your social media channels, schedule your messages and engage your audience – everything in one place. You can save your time and focus all your attention on creating the best content for your audience.

Social media photo editor

Better social media photos with new image editor!

We introduce new, awesome way to edit photos and create new image compositions, all without leaving your browser!
Postfity has now built in image editor!:)

 

Photo editor features:

Ready to use cropping sizes, optimized for Facebook/Twitter and Instagram:
Facebook/Twitter/Instagram image sizes

 

15+ awesome filters to vivid your photos:
Social media photo editor

 

Powerfull text management with lots of fonts to choose from:
fonts management

 

Whole bunch of stickers, shapes and bubbles that will make your photos more engaging:
Image stickers

 

… free drawing, layer management and much more:)
Photo editor is available in all account types (free included) in new version of Postfity (https://beta.postfity.com)!

watermark posts

Add watermarks to your photos – automatically!

Watermarking is one of the best ways to protect and personalize your images. However, handling them manually on each picture you publish to Facebook or Twitter can be time consuming.

We are glad to announce that Postfity now has a feature allowing to automate the process of watermarking your images.

 

Here is quick tutorial, how to setup automatic watermarking in Postfity:

 

Open your settings page – https://panel.postfity.com/settings and follow these simple steps:

How to add watermarks - step by step

 

 

1. Scroll to “Watermark” section and activate it.

 

2 .Choose position – where you want your watermark to be placed.

 

 

3. Choose opacity – how transparent you want your watermark to be.

 

 

4. Upload your watermark file.

 

 

 

 

 

 

This way you can setup separate watermarks for each social account that you have connected to Postfity.

Watermarks are available for both Professional and Agency accounts.

social media analytics tool

Social media Analytics section in Postfity is ready!

Brand new Analytics section of Postfity is released!

Check it out at https://panel.postfity.com/analytics

Now you can get awesome insights of your social media activties – track and compare 5 different types of data –
– posts you publish
– post likes
– post shares
– comments
– links clicked (shortlink options must be enabled to track this data).

More data types and features like pdf rendering and charts for single posts will be added soon.
You can also arrange your charts in sets, different for each social account. This way Postfity will help you keep up to date with data that is most revelant to you, in form of nice, clean charts.

This section also contains “Posts” list, where you have all your previous posts arranged in clean view you already now from /create section. This view now replaces old “Archives” section.

Posts list section

Posts list section

 

Paul Walczewski
Postfity Team

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5 Tips for Brand Development on Instagram

1. Your client is your boss ;)
• Show your subscribers how much you value and lovethem. You can do it by liking and sharing their best pictures. Also let’s say once a month devote a post to one of your followers, who loves your product, leave positive comments and likes and most probable will agree to make a picture with your product and allow you to post it on your company Instagram page.
• Try to respond to all comments, which you can find on your Instagram page (negative & positive ones)
• Before publiching content, think of your clients and their lifestyle. Continue reading

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FB Lead Ad magic tool

In October FB started new ads type: FB Lead Ads. This instrument is a magic tool for all mobile users.

Lead advertisement is one of the ways to affect the users loyalty. It is a tremendous possiblity for marketers, who tend to receive the precise accurate data about mobile users: Fist name, Last name, e-mail adress, country. Too awersome to be true? Continue reading

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SM metrics and your business goals

One of the important moments is to define the metrics of your success in business. Each and every action can be forecasted based on the received statistics and analysis of your social media activity and results. Find the most important metric which are significant for you. Everything is individual and there is no specific formula for it, so just find those which are interesting for you and keep an eye on that from the first day you start your campaign.

Mostly companies Continue reading

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How to get more content shares on LinkedIn

You create a perfect content for your website and fan pages, click the share button and then you are waitin that the traffic on your web site will jump up dramatically, don’t you? ;) However the thing is that it stays the same, stable with no jumps up. Typically it is hard to make people share your content and leave comments.

If you have a blog, it has wider audience, however via LinkedIn you can reach professionals and leaders.

Here are the main tips you should keep in mind Continue reading